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    BIMA Digital Day 2019!

    13th November 2019

    Tuesday was BIMA’s annual digital day and Gecko were lucky enough to get involved again for the second year running, spending the day at Inveralmond Community High School showing students what the world of digital has to offer.

    BIMA is the body that drives innovation and excellence across the digital industry and their mission is to prepare businesses and people with the skills for the future. There is a real skills shortage in the digital industry and a key way of addressing this is to get into schools and in front of students to tell them about all the wonderful things that working in the digital world brings. This is where the BIMA Digital Day comes in!

    Digital Day is one of BIMA’s most important events as it helps raise the awareness of an industry that many young people don’t have a clue about! Whilst many young people have grown up and are familiar with technology, there is still a gap to bridge when it comes to those key transferable skills that are needed as businesses become more digitally aware!

    "This was the second BIMA Digital Day workshop that we've taken part in. The imagination and creativity from the pupils was amazing. We hope that we inspired the kids as much as they inspired us." - Mhairi Bell - Gecko Co Founder

    Gecko, along with Brand Scotland and Emperor were partnered with Inveralmond Community High School, who had a record number of students involved on the day! Over 120 students took part, gaining insight into what sort of careers are available in digital as well as tackling challenges set by this year's brand sponsors, Wimbledon, Microbit & WLL and EPAM.

    Do we have the biggest #BIMADigitalDay again this year? Inspiring stuff from the Year 1’s @InveralmondC pic.twitter.com/RvzT66YQkz

    — Gecko Agency Ltd (@wearegecko) November 12, 2019

    In the morning, Mhairi and Mike got the chance to inspire the kids with a presentation, telling them all about Gecko and what a day in the life of the digital industry looks like. The afternoon was where we got to see the students unleash their creativity and take on the challenges set out by BIMA’s Digital Day sponsors. They had some fantastic ideas and it was great to see the kids get stuck into the tasks.

    Across the UK, there are about 5,000 13-16 year olds who benefit from the Digital Day and it allows industry experts to show the students what amazing career opportunities the digital industry has. Judging by the creativity and vision shown by the students at Inveralmond Community High School, we are sure many of them will be joining us in the digital industry before long!

    We survived!!

    Thanks for having us Inveralmond High School - you’ve got some amazing pupils. Hope we inspired them about a career in digital just a little bit, because they sure have inspired me today... #BIMADigitalDay #ScotalndisNow pic.twitter.com/s7JK5of1F8

    — Natalya Ratner (@NatalyaRatner) November 12, 2019
    13th November 2019 Share This:
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    Author
    Ross McKinnon
    Digital Marketing Assistant
    Helping our clients stay ahead of the curve in all things digital. Ross tries to spend his free time away from a screen and can usually be found out on the golf course or exploring Scotland with a camera in hand.
    @LinkedIn @Twitter
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